Elvia Melendez

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I was born in Trujillo on September 20, 1971, and lived there as a child. My mother taught me to knit and crochet, and from the time I was a little girl, I'd help her make tablecloths, sweaters and other items for my brothers.

When I was 15, I went to Lima to seek a better future. When I finished high school, I didn't know what I wanted to do. I worked in a lot of jobs and, several years later, I got married and had three children.

"I started attending courses to learn different knitting and crochet techniques, and I began to create pieces made to order. At the same time, I entered nursing school and recently graduated. But my training in textile arts came from my mother, who learned from my grandmother, as this art has been handed down in my family for generations.

"I began knitting as a hobby when I was at home with time on my hands. I've always liked to keep busy, so I knitted things for my children and crocheted decorative items for the house. Little by little I learned more from the courses.

"Several times I've finished a piece but I don't want to sell it because my oldest daughter liked it so much she wanted it.

"This kind of craft is quite laborious – it requires a lot of time and patience. But I enjoy it and I can see my objectives achieved through each new design. It means so much to me when people like my designs and wear them. Through them, I try to transmit the effort, dedication and tolerance of the Peruvian woman.

"My greatest challenge in life has been finishing my nursing studies with three children at home and still finding time for the knitting that is my passion.

"This art means everything to me. I never mind the time I dedicate to each piece, I only want to see them finished because they all give me such satisfaction. I feel fulfilled as a person. I create each piece with love, and hope you enjoy my designs."

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NOVICA was started with a dream to create a better world for artisans, because a better world for artisans is a better world for all.

Along the way, the founders of NOVICA discovered something very important - as artisans around the world succeeded, there was also a visible and profound impact on the communities around them.

Your purchases are that powerful. They directly and indirectly provide for education, help with health care, fund basic needs, support children, preserve disappearing arts, and of course, spread happiness around the world.

The founders of NOVICA had a vision of the future that is not one of mega factories producing cookie cutter products for all to cheaply consume. Instead, a bright future that celebrates artisans who take the time to create an item by hand. A future where time is protected, where stories are told, where unique details are honored. Love, respect, inclusiveness become driving force.

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