Napat Chotpruekchookul

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I was born in 1966 in Lampang province in Northern Thailand. Ceramic work is one of our local specialties and it's known for its beauty and quality.

I graduated with a master's degree in environmental management and technology, and worked as an environmental research assistant for a while. Then I decided to leave that job because I wanted to rescue my family workshop where orders had fallen significantly. Our competitors in China can reproduce our designs with cheaper prices. And we found we were unable to sell our ceramics.

"I made a commitment to revive my family economy and at the same time I wanted to help to preserve our original ceramic arts. I started applying what I learned at the university, and studied further by myself as I sought to bring modern technology to an ancient craft.

"My first idea was that, if we can create something unique, it would be more self-sustainable in the long term and would reduce the risk of price competition. And — more important — we'd be able to work happily without worries.

"For all these reasons, I decided to begin creating ceramic jewelry. Personally, I've always like art and design. My designs are 100% handcrafted from hand-mixed kaolin. I prefer this clay because its color is off-white after firing, which is better for drawing a pattern than other types of soil. We draw and paint the motifs by hand before glazing and firing the piece again to get clearer color pattern. Then I assemble the pieces to make jewelry.

"I started my ceramics seriously in 1997. I have a duty to design and produce unique items. My husband is responsible for finding places to sell our work and he helps with research to make sure our designs are different. I'm very proud of my jewelry — much it is unique, beautiful, and shoppers like it. Furthermore, I was able to turn around a difficult situation for my family. Today, I'm even able to help generate income for the people around my workshop.

"I've been concerned about the environment since I studied at the university. So I not only focus on the beauty of my work but also on the environment. I make sure that our color pigments and other materials do not contain dangerous chemicals. We have been certified as 'Eco-Friendly Made' by Thailand's Ministry of Natural Resources and Environment since 2015.

"I want to make my workshop the best place to work and for all of us there to be happy. I believe that when we are happy, the outcome of our work will be beautiful, with good quality. At present, I have eight technicians working with me and all of them are local people who love what they do. So they do their best with each piece of jewelry."

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NOVICA was started with a dream to create a better world for artisans, because a better world for artisans is a better world for all.

Along the way, the founders of NOVICA discovered something very important - as artisans around the world succeeded, there was also a visible and profound impact on the communities around them.

Your purchases are that powerful. They directly and indirectly provide for education, help with health care, fund basic needs, support children, preserve disappearing arts, and of course, spread happiness around the world.

The founders of NOVICA had a vision of the future that is not one of mega factories producing cookie cutter products for all to cheaply consume. Instead, a bright future that celebrates artisans who take the time to create an item by hand. A future where time is protected, where stories are told, where unique details are honored. Love, respect, inclusiveness become driving force.

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