Gordon Adu

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Update (August, 2019)

“Five years ago, I joined NOVICA. Variety is one thing Novica has helped us to achieve in our works. NOVICA provides us with inspiration as to designing our pieces, and it has changed our line of work. I have expanded in scale greatly. I started selling carved pieces in Aburi, and I am still in Aburi, but in a well-furnished shop.

NOVICA has brought me a lot of successes. I have been able to build my own house where I live with my family. Funds that I receive from my NOVICA sales also help in taking care of the feeding and fees of my children.

“I have trained 5 artists. Two are family, and the others are students from the tertiary institution, who come in during vacation to learn. My happiest moment was when I received a micro-credit loan, which helped me to produce my replenishment. My goal is to work harder for my workshop to progress in NOVICA. Thank you!”

Original Artisan Story

Born in 1974, Gordon Adu was unable to finish secondary school because of economic limitations, and thus fell back on his natural artistic inclinations. He took advantage of an offer from one of his older brothers, a carver, to help hone his latent talents. In eight months Adu had advanced greatly in the creation and finishing of wooden art.

Armed with talent and burgeoning experience, he moved to the city to seek new opportunities. After a while he returned to his home city and established his workshop there, receiving indispensable moral support from his brother.

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NOVICA was started with a dream to create a better world for artisans, because a better world for artisans is a better world for all.

Along the way, the founders of NOVICA discovered something very important - as artisans around the world succeeded, there was also a visible and profound impact on the communities around them.

Your purchases are that powerful. They directly and indirectly provide for education, help with health care, fund basic needs, support children, preserve disappearing arts, and of course, spread happiness around the world.

The founders of NOVICA had a vision of the future that is not one of mega factories producing cookie cutter products for all to cheaply consume. Instead, a bright future that celebrates artisans who take the time to create an item by hand. A future where time is protected, where stories are told, where unique details are honored. Love, respect, inclusiveness become driving force.

United States shipping only. Expedited shipping is unavailable. Allow for 1-2 days extra processing time. This product may ship separately from other products in your order and may have longer than normal shipping timelines as it will ship directly from its country of origin.

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